Wholesale : Your Source for Wholesalers, Distributors, Importers and Manufacturers

Article Search

Return results from:




Wholesale News & Articles

INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.


No Espanol at HomeDepot

Jul 1, 2009

The Home Depot has shut down the Spanish language version of its ecommerce site. The retailer launched the Spanish site, accessible from the general home page, in November.

According to a spokesperson, the company closed the site because nearly half of its visitors were from outside the U.S., and Home Depot doesn't deliver outside the country. The Spanish language site gave consumers access to more than 40,000 items, which is the same number as contained on the English version of HomeDepot.com. The Home Depot initially launched a pared down Spanish language site in 2003 that included do it yourself tips and ideas, the retailer says.

The elimination of Spanish comes at a time when according to Forrester Research, there are expected to be more than 17 million U.S. Hispanic consumers online by 2011. Many of those, according to Forrester, prefer to read and make a purchase in Spanish, even if they are bilingual. Other large merchants and consumer brand manufacturers that have introduced Spanish language websites recently include: Avon Products Inc., Best Buy Co., and 1-800-Flowers.com.

Topic: Wholesale News

Related Articles: Home Depot 

Article ID: 1102

Printer Friendly

Entire contents ©2016, Sumner Communications, Inc. (203) 748-2050. All rights reserved. No part of this service may be reproduced in any form without the express written permission of Sumner Communications, Inc. except that an individual may download and/or forward articles via e-mail to a reasonable number of recipients for personal, non-commercial purposes.

Wholesale Central is a B2B directory that helps wholesale buyers find wholesale suppliers and products. When you find a supplier, please follow the link to their web site where you can do business with them directly.

Sumner Communications, Inc. | 24 Stony Hill Rd. | Bethel, CT 06801