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Savvy Retailers Seek Hot Holiday Products

Jul 1, 2007

It is coming up fast: that time of year when the jingle of sleigh bells equals the jingle of change in the registers of savvy retailers. Is your business ready? The upcoming holiday shopping season brings a myriad of new and interesting products to the shelves, and is your connection to the hottest trends in merchandising.

Gas prices climbed unmercifully this year, making it more cost effective for many holiday travelers to fly, rather than drive, over the river and through the woods to grandmother's house. In cramped airport chairs, weary travelers will wait out their delayed flights in comfort with the new All-in-One Travel Blanket and Blow-up Pillow. Created by George and Jana Labroad, this handy and cuddly soft blanket is a dream come true! "The All-in-One Travel Blanket and Blow-up Pillow is blowing off the shelves," says company owner and designer, Jana Labroad. "With the cutback on amenities on all forms of travel, this will be the hottest selling item in your store. It makes a great gift item and is priced right for easy holiday gift giving."

The product, a compact, polyester fleece, portable travel blanket with an attached pillow case and PVC inflatable pillow, was designed by J-La Designs with the traveler in mind. It is completely machine washable and comes in its own travel case with handle for ease in displaying in your store, and for consumers to carry. The blanket unfolds to a luxurious 47" by 72" and retails for $19.99 to 24.99. Retailers can purchase the blankets at wholesale with a minimum of only 20 units for the low price of $8.00 per unit. Standard delivery time is two weeks, and J-La designs uses all standard shipping methods.

Just in time for holiday delivery, J-La designs is introducing their newest product, an All-in-One Beach Towel, complete with an attached strap to prevent slippage on lounge chairs. The beach towel, constructed of 100% cotton and PVC pillow, also sports an attached handle for ease in carrying over your shoulder or as a backpack. Thirty one drug stores across Hawaii are adding the item to their inventory, and it can be found in beach side surf shops in Florida.

Nevada based J-La Designs, in business since 1984, has been with since February, and George Labroad says that his favorite feature of the website is how easy it is to use. The company will be launching its own website soon at

Chase the chill of winter away and head for sunny shores. For warm weather fun, retailers look to Iggly Biggly, owned by company creator, Lisa Middleton, Florence, Alabama. Iggly Biggly, which markets to women and teens, combines two must have accessories into one bargain: a handbag filled with shoes. Each see through bag, full of hot looking flip flops, comes with three to six pairs of the same style shoe. The shoes range from simple color variations for matching your wardrobe or mood, to unique shoes with lavish decorations with pearls, turquoise, and pretty polished stones.

Middleton has found a niche in today's fastest growing fashion accessory market, the explosion of the flip flop craze. From the beach to the red carpet, women and teens are clamoring for cool styles, like the ones offered by Iggly Biggly. "Women and teens today are in a gigantic buying culture, including home shopping, Internet, and through our retailers. More is better and definitely faster. Sales are moving and buyers understand the market for our brand. What teenager cannot remember a fun name like Iggly Biggly?"

Iggly Biggly can be found on or at their website, They offer a catalog, which retailers can download for $0.50. Products include a six pair bag which retailers can purchase in lots of 12 bags (four of each size) for $375.60 ($29.80 each), three pair bags with sequin straps for $345.60 per dozen, and more. With the variety of sizes and designs available, your customers can color coordinate at affordable prices every day. The bags are attractive and easy to hang for display with the attached handle. Take the flip flops out of the bag, and the pocketed bags are great for the beach or pool.

From comfortable and cute to cuddly, what customer can resist the allure of a teddy bear? For the best in furry friends, retailers turn to Hometown Products, owned and operated by Susan Rutledge of Pelham, New York. Hometown Products designs and manufactures high quality, plush bears with real leather paws. Each bear sports a customized outfit designed to your specifications. Customization is available on any of their numerous available outfits. Bears can be customized with a local school, team, or business' name and colors, with cute clothing to suit your mood. And they are not just bears anymore. They also carry sports bags, and have recently added drawstring backpacks, lanyards, and water bottles to the line up.

Wholesale pricing and display options are available if you are purchasing 24 or more items. Hometown Products uses UPS for ground shipping, and shipping is free on wholesale orders. Alternate shipping methods are available, but additional charges will apply. Payment options include all major credit cards.

For the miniature consumer, retailers and party planners go to Owned by Amy Kremer, Bday Parties supplies costumes, dress up sets, wearable party favors, and hats for children's play and parties. "We have excellent, quality costumes and dress up sets designed with kids in mind. All of our products are kid tested and designed to bring imagination alive for children using fun, beautiful and inspiring outfits," says Kremer.

Kremer got the idea for her business when she used to plan parties for children. "It was hard finding the costumes and supplies we needed at reasonable prices," adds Kremer. "We now have our own line and brand name, manufacturing and importing our own costumes to fill the niche in this specialized market. With, we are hoping to reach specific customers who are looking for the items we supply."

Bday Parties offers western, train, princess, knight, pirate, fairy, construction, chef costumes, and more, for a variety of themed parties. They have recently added a new, "Tomorrow Girl," costume based on a popular Broadway musical character, and a, "Prairie/Colonial Girl," costume. Marketing to party planners and party stores, Bday Parties has an online catalog and shopping cart. Costumes are available in children's sizes from 2 to 12/14. Wholesale prices are available when purchasing a minimum of six of the same items. Wholesale prices are typically 50% of retail, and orders are filled and shipped within 48 hours. Bday Parties accepts all major credit cards and Paypal.

Light up your holiday season with products from HS Candle in Brooklyn, New York and Commerce, California. Established in 1997, HS Candle, Inc. is one of the leading manufacturers and wholesalers of premium scented and unscented candles. Offering an assortment of distinctive products and affordable gifts, HS Candle employs several hundred people in its manufacturing and distribution network, and is continually growing. Recently adding a line of ceramics to its line, including figurines and candle holders, HS Candle will brighten your shelves and delight customers.

"HS Candle offers our retailers high quality items at competitive prices. Our items are highly profitable at a suggested retail markup of 150%, and we typically have high volume sales on our items," says manager, Nelson Yip. "For the holidays, we have a wide variety of novelty candles and figurines, including Santa and other Christmas themed items." Their ecatalog, available at, offers a wide selection of styles, colors, and fragrances in every candle they carry. Specialty candles are available for baby showers, weddings, party favors and holidays. Orders are shipped immediately, and they also provide drop shipping for wholesale customers. To purchase at low wholesale rates, your first order must be at least $300, and there is no minimum requirement for future orders.

If your customer's tastes lean more toward the rustic and primitive, WV Triple Scents, owned by Robbie and Christina Morris in Leon, West Virginia, is the candle company for you. Offering products like jar candles, milk can wax, and pinched tin tart burners, WV Tripe Scents has spent many long hours of testing their candles until they came up with what they believe is the perfect wax formulation that gives their candles a complete burn and an amazing scent throw. Available at, retailers can order quality hand poured, wholesale candles with personalized labels, with their own business name, address, and phone number, message, etc.

WV Triple Scents homey look is perfect for the holidays, and in scents like Christmas Carols, Apple Cider, and Home Sweet Home, your customers will love their look and smell! Free shipping is available on orders over $45.00 and jar candles are only $3.75 each. WV Triple Scents accepts Master Card, Visa, and Paypal.

Ready to wrap it up? Nashville Wraps has it in the bag. Nashville Wraps is a creative design and distribution company that specializes in providing businesses with decorative gift and gourmet packaging products, as well as related retail packaging products for resale and store use. They offer a large selection of bags, bows, boxes, tissue, ribbons, cellophane, gift wrap and more. Their website,, provides quick, easy, and safe ordering, and has up to the minute inventory information for the busy retailer. There is no minimum order, but orders less than $50 may incur a $4.00 service charge. A nominal handling charge is added to all orders, including those with free shipping. They accept all major credit cards and offer credit terms to approved customers.

Nashville Wraps offers further discounts on in stock packaging, and retailers can receive an extra 10% volume discount off stock orders of $1,000 or more. Orders can be placed online, by phone, fax or mail. Customization is available on bags, ribbon, labels and boxes. Retail owner and customer, Michele Nimtz, of Down 2 the Wire, a bead shop on the west coast of Florida, relies on Nashville Wraps for her boxing and bagging needs, "The quality of the bags and boxes they offer are phenomenal for the price. Their shipping is very fast, even on customized orders, and I can always count on them to deliver on time."

Whether you are stocking up in preparation for the holidays, or building your own business, wholesalers have what you need to brighten your available inventory and to meet the needs of your holiday shoppers.

Customers interviewed for this article:

J-La Designs
Jana and George Labroad
2262 Van Gogh Drive
Henderson, NV 89704
Tel.: 702-444-3667
Fax: 702-552-5137

Iggly Biggly
Lisa Middleton
205 South Seminary St.
Florence, AL 35630
Tel.: 256-740-8355

Hometown Products
47 First Street
Pelham, NY 10805
Tel.: 866-705-4474
Fax: 914-235-9427

Bday Parties LLC
5325 Lewis Court
Shawnee, KS 66226
Tel.: 913-961-1857
Toll Free: 800-677-0168
Fax: 866-388-1034

HS Candle Inc.
5709 East 61st Street
Commerce, CA 90040
Tel.: 323-278-0888
Fax: 323-278-0999

WV Triple Scents
3410 Gunville Ridge Road
Leon, WV 25123
Tel.: 304-532-3178

Nashville Wraps
242 Molly Walton Drive
Hendersonville, TN 37075
Tel.: 615-338-3200
Toll Free: 800-547-9727
Fax: 800-646-0046

Topic: Business Strategies

Related Articles: holiday  christmas 

Article ID: 257

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