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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.


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Your Search for "advertising" yielded 170 matches


05/01/2007 - Kohl's New Strategy
In an attempt to get more customers to shop more departments, Kohl's Department Stores has embarked on a new marketing effort titled, "Explore the Store."

05/01/2007 - How And When To Add Staff
In the competitive world of web based wholesaling, one thing is a constant: owners and employees are stretched to the limit.

05/01/2007 - Find Products with Wholesale Power Search
When it comes to searching for products on the web, no one wants to waste time.

04/01/2007 - Web Browsing And Store Sales
Online research by consumers is not just a convenience they like: It is a major driver of in store sales, and its influence is growing.

04/01/2007 - User Revolution Alters Web
With the rise of the Internet as a mass medium, worldwide online ADVERTISING is expected to exceed $81 billion in five years. That represents a compound annual growth rate of approximately 21 percent.

04/01/2007 - Small Wholesalers' Marketing Tips
The inventory is all set and the website is complete, so all that is left is to flip the switch and go live.

04/01/2007 - Kohl's Adds Chaps
Kohl's Corp. has signed agreements to introduce the Chaps Home Collection and a line of women's apparel carrying the Elle magazine brand.

03/01/2007 - Wholesale2U.com Aids Schools
An up and coming member of the wholesale community, Wholesale2u.com, has been offering schools across the nation the chance to participate in their unique fundraising programs, both offline and online.

03/01/2007 - Halloween Grows Up Online
Halloween has always been a seasonal marketplace about costumes, decorations, parties and candy.

03/01/2007 - Girls Gone Wild
Girls Gone Wild, the well known entertainment empire, takes on a new direction with the launch of a much anticipated contemporary apparel collection for men and women.

03/01/2007 - CloseoutCentral.Com: Web Buying & Selling Made Easy
Buyers searching for the best deals on the latest closeout merchandise should look no further than Closeoutcentral.com, the nation's leading directory of closeout suppliers and products.

02/01/2007 - Winning Marketing Tactics
Although marketing principles have been tested for decades, many small business owners fail to make a commitment to marketing.

02/01/2007 - Solid Year For Online Toy Sales
A survey of online toy wholesalers and retailers reveals a good but not great year in 2006, and promising prospects for '07.

02/01/2007 - Nostalgic Art Signs
FAB VALS INC. carries more than 100 different designs of old ADVERTISING posters, offered in heavy gauge steel signs.

02/01/2007 - Mix Search And Display Ads
When combined, search and display ADVERTISING deliver profoundly better results than when used independently, according to new research conducted by comScore Networks.

02/01/2007 - Dawn of mCommerce
Multi-channel marketing adds another channel: mCommerce, which is shopping on mobile phones. While wildly popular overseas, mCommerce is only now beginning to pop up in the U.S.

02/01/2007 - Blogosphere Marketing
Blogging is one of several trends that experts predict will help retailers reach and communicate with a broader customer base.

01/01/2007 - Products & Prices Drive Sales At CloseoutCentral
For the last 10 years, the Internet has been building steam towards becoming the dominant medium of the future for business to business trade. And CloseoutCentral.com has been leading the way, step by step, as this revolution has taken place.

01/01/2007 - Managing Shipping
The cost of shipping a one pound box from L.A. to New York can range anywhere from $1.73 to $69.73, depending on shipping options. A Forrester Research study for Shop.org says online sales of items shipped are expected to increase 20 percent this year, to approach $132 billion.

01/01/2007 - Converting Shoppers Into Buyers
Dollars spent on improving the shopping experience can significantly increase a retailer's sales and earnings. Specifically, building a multi channel capability can pay big dividends, according to a new study from Deloitte & Touche USA.

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