INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors.
Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and
business strategies to help you succeed.
See new articles daily online at IndependentRetailer.com.
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10/01/2011 - Web Tax Issues
Strapped state legislatures, hungry for new revenue, are looking to tax ecommerce sites such as Amazon.
10/01/2011 - International Ecommerce
Beyond America's borders, ecommerce continues to grow in terms of dollar revenue and online shoppers.
10/01/2011 - Online Sales Rise
There is currently a need for brick and mortar sales in this economy, but there is some good news for ecommerce merchants.
09/01/2011 - The Perfect Cart Experience
Ask any number of shoppers what elements would need to be present to create the perfect cart experience and likely there will be a variety of different answers.
08/01/2011 - Sales Tax 101
Sales tax can be the most complicated accounting challenge for ecommerce sellers.
08/01/2011 - DPJ Wholesale's Global Perspective
Before John Dohm founded DPJ Wholesale, he spent a lot of time visiting the far-flung corners of the world.
08/01/2011 - Banner Ad Boom
Online advertising is enjoying a banner year, and that presents opportunities for ecommerce merchants, say tech writers and pundits.
07/01/2011 - New Payment Frontiers: Smart Phones
With smartphone use growing in America, the technology exists for anyone to process a credit card when it comes time to check out a customer.
07/01/2011 - SEO Tips for Electronic Retailers
Search engine optimization goes beyond landing a top keyword, says Danielle Sharpe of PromotionWorld.com.
06/01/2011 - Myths Surrounding PPC
It should come as no surprise that in order to grow a business, you need to market that business.
06/01/2011 - Rising Gas Prices Thwart eCommerce
Conventional wisdom holds that as gas prices rise, more consumers will shop from home rather than drive to brick and mortar stores.
05/01/2011 - Add Video to Your Marketing To-do List
If you are looking to tackle a few projects on your marketing to-do list, participating in a video sharing site may help you with two scheduled items: social media and search engine optimization (SEO).
04/01/2011 - Dropship Business Pushed To The Foreground
The Internet may have allowed a thousand ecommerce flowers to bloom, but wholesale dropshippers are the fertile soil from which many of those merchants have sprouted.
03/01/2011 - Fearless Halloween Forecast
For retailers looking to cash in on America's love of Halloween, there are no tricks, even in a down economy.
03/01/2011 - Online Retail Sales Rise 11 Percent
Ecommerce research firm comScore Inc. has released its fourth quarter 2010 U.S. retail ecommerce sales estimates.
01/01/2011 - Moving To Mobile Ecommerce
Converging trend lines show that the importance of mobile computing and smartphone shopping is beginning to be seen on the retail front.
12/01/2010 - Mobile Commerce
With all the talk of iPhones, apps, Blackberrys and like-minded "smart" devices, at some point, if not already, you need to consider when it is right to make a move to mobile commerce.
12/01/2010 - Chat Software Offers E-Tailers a Chance to Close The Deal
For retailers the world over, looky-loos are a frustrating problem, but at least brick-and-mortar retailers can chat with browsers who are "just looking," and maybe even convert them into paying customers.
11/01/2010 - Ecommerce Holiday Checklist
The holidays are quickly approaching, and retailers should already be pushing promos geared to these dates.
11/01/2010 - Web Retailers Go Global
A new report from Forrester Research says the frontier of online retailing is going global.
10/01/2010 - Jewelry & Watches Rebound
Time may indeed heal all wounds, as the old saying goes, if the recent performance of the jewelry and watches segment of the economy is any indicator.
08/01/2010 - Creating a Sale Capturing Checkout Process
The checkout process is one of the most important parts of a successful ecommerce site.
07/01/2010 - Ecommerce Leads the Pack
Online retail sales jumped 14 percent in the first quarter of 2010, according to an AdWeek report citing U.S. Census Bureau estimates.
06/01/2010 - Unlocking Ecommerce Software to Grow Your Business
It's one of the age-old dilemmas faced by business owners: You've got a terrific product or service to sell, but not a good means of selling it.
06/01/2010 - Home Furnishings & Housewares On Roll
The home furnishings and housewares segment of consumer goods has come through the economic downturn with mostly flying colors, according to both U.S. government statistics and purveyors of goods in the category
06/01/2010 - Tracking Email Campaigns
In past articles, I showed you how to track various paid search traffic channels using Google Analytics and Google's URL Builder
05/01/2010 - Successful Email Marketing
Many people hearing the term, "email marketing," think of spam cluttering up their inboxes from unwanted (and, unknown) companies, or occasional notes about upcoming sales or coupons that may or may not be relevant to their lives and lifestyles.
05/01/2010 - A Warming Trend in Apparel
"The finest clothing made is a person's skin, but of course society demands something more than this."
05/01/2010 - Best Days & Times for Emails
When considering how to get the most out of your email campaigns, do not overlook the timing of a send.
05/01/2010 - Policy Changes at Facebook
Companies that use Facebook as a way of advertising and establishing their brand will have to come to terms with a somewhat drastic change the social networking giant is making with regards to how users will interact with corpoRATE entities online
05/01/2010 - The Rise of Mobile Apps
To date, the world of mobile retail has been confined largely to promotion and marketing. But that looks to be changing greatly in the coming years, with a move into outright sales and revenue production via mobile applications.
04/01/2010 - Women's and Men's Fashion Accessories
Fashion is showing signs of coming into fashion again, with indications in some quarters that the much debated economic recovery is having a positive effect on apparel and accessories.
04/01/2010 - Ten Tips for Improving Your Wholesale Buying
Working with the right web-based general merchandise wholesaler can make or save you money and time.
04/01/2010 - Ten Best Shipping Practices
It's no secret: Shipping is one of the most essential factors in closing ecommerce sales.
02/01/2010 - Bright Forecast for Sunglasses
"The future's so bright, I gotta wear shades," pop group, Timbuk 3, famously declared in 1989.
01/01/2010 - Trademark Global's Shark Line Of Value Priced Appliances
TRADEMARK GLOBAL is the exclusive distributor of the Shark and Euro-Pro factory service line of appliances.
01/01/2010 - Higher Ranking For Fast Sites?
Businesses seeking that all important high Google ranking may soon find themselves having to streamline their websites in a big way, if they want to keep up with the changes Google may soon be putting in place.
12/01/2009 - Fragrances Forecast
Few consumer categories seem to be following the patterns of the national economy quite like that of fragrances.
12/01/2009 - Shared SSL Certificates vs. Private
A big part of increasing conversion on an ecommerce site involves building trust and credibility with your customers.
11/01/2009 - Valuing Customer Retention
When asked which measurement of customer data was the most valuable, the largest group of retailers, 86 percent, cited customer retention in a recent survey.
11/01/2009 - Toys R Us Opens Pop Ups
Toys 'R' Us Inc. has announced it will set up 350 temporary stores and toy boutiques during the holiday season.
11/01/2009 - Kiosks Spread Fun
Fun always attracts attention, especially if the source is something novel.
11/01/2009 - Grrr-nola Bars for Dogs
ALL AMERICAN PET BRANDS has introduced a series of Grrr-nola bars, billed as the first meal in a bar for dogs.
11/01/2009 - Fragrances and Scents for High Margins
For centuries, fragrances and scents have been used to establish a mood or change one. That is as true today as it ever was. Women and men look to perfume and scents for a crowning touch of luxury.
11/01/2009 - Accountant Offers Help
Dashboard Accountants, an outsourced bookkeeping firm based in Salt Lake City, is offering small and mid size businesses an opportunity to get their accounting records cleaned up for free.
10/01/2009 - Paid Search Boosts Sales
Paid search, often called sponsored search, in which website owners pay an advertising fee on search engines, is more likely than organic search to bring in buyers, according to a recent study.
10/01/2009 - Loyalty Differs Online and Off
Customer loyalty in the online world is not the same as loyalty to a brick and mortar store.
10/01/2009 - Fed Extends Loan Program
The Federal Reserve has extended a program intended to spur lending to consumers and small businesses, at lower RATES.
10/01/2009 - Abandoned Cart Email
In a study of 500 online retail shopping websites, just 11 percent of Internet merchants sent email responses to shoppers who abandoned carts.
09/01/2009 - Loyalty Programs on Rise
Participation in loyalty or rewards programs has increased 19 percent since 2007, according to a recent study by Colloquy, a Cincinnati based research firm. marketing