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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.


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Your Search for " SEO" yielded 40 matches


03/01/2013 - Increasing Sales with CRM
Customer relationship management (CRM) is a top priority for many e-tailers this year, as customer expectations regarding the online experience are at an all time high. In order to contend in the ecommerce arena, some e-tailers are turning to service providers to gain an edge on the competition. Below is an overview of four providers and the products and services they offer to support online sellers.

03/01/2013 - SEO: Make Your Website Work
Search engine optimization (SEO) is one of the most important, and elusive, elements of an ecommerce website. It is important because of the impact organic search traffic can have on ROI, and it is elusive because search engines are always changing the rules. Still, there are a few core SEO principles that Google and other search engines recommend which should play an integral part in your online strategy.

03/01/2013 - Google Feeds Your Appetite for Success
When it comes to the recipe for Internet sales success, brand and product exposure are key ingredients, and organic search engine optimization (SEO) and pay per click (PPC) are just two ways of gaining publicity. A third, often overlooked, option for product awareness is the use of shopping comparison sites, such as Google Shopping, which is fed through the Google Merchant Center.

12/01/2012 - eCommerce Musts for SEO Success
Online merchants who are serious about success must have a search engine optimization (SEO) strategy. In order for any ecommerce strategy to have SEO legs, there are important points to consider when picking your shopping cart platform. Optimizing your ecommerce site will help improve your search rankings on Google, Yahoo and Bing. Below are some features that your ecommerce software must provide for you to effectively sell your products online.

08/01/2012 - Consumers Demand Simple Site Navigation and Reviews
A report from A.T. Kearney suggests that ecommerce vendors are seeing increased interest from consumers with the web becoming an avenue for

04/01/2012 - 7 Strategy's SEO Expertise
The most important thing for any web-based business is to rank on the first page of Google and other highly used search engines, attainable with superior Search Engine Optimization (SEO) practices.

03/01/2012 - Your Guide to the New Google Analytics
In March 2011 Google released its new and improved version of Google Analytics.

01/01/2012 - Making Your Website Mobile
Designing a website to sell your products used to be pretty simple, because you knew your audience.

12/01/2011 - Effective Email Marketing
It seems like many are ready to anoint marketing through social media the wave of the future, and relegate email marketing to a relic of a time gone by.

11/01/2011 - Novelties & Souvenirs Forecast
Although the economy continues to be sluggish, innovative gift and novelty dealers are finding ways to engage shoppers and bring some fun to a marketplace that desperately needs a few smiles.

09/01/2011 - Optimizing Search Results for Ecommerce
For many ecommerce merchants, customer traffic arrives primarily through search engines, including Google, Bing, and Yahoo.

09/01/2011 - Google + Ecommerce
Google+, the new social media and networking offer from search engine goliath Google, is offering Facebook its first real competition.

08/01/2011 - Clear Web Words Make Profits
For online wholesalers and retailers, creating a profitable B2B or B2C website isn't as simple as following the Field of Dreams instruction book, which suggests, "If you build it, they will come."

07/01/2011 - Steal Deal Inc. Fully Optimized For Search Engines
Mix a successful wholesale clothing business with a savvy Internet strategy, and expect explosive growth.

07/01/2011 - SEO Tips for Electronic Retailers
Search engine optimization goes beyond landing a top keyword, says Danielle Sharpe of PromotionWorld.com.

06/01/2011 - Building Ecommerce Business With Blogs Means Both Challenges And Rewards
Many ecommerce merchants depend on search result traffic to bring new customers to their Internet storefronts.

06/01/2011 - Leading Holiday Suppliers Offer Trend Advice For Seasonal Success
Just about every retail business gets a vital boost in the final months of the year, but for merchants who specialize in seasonal goods, there's no season like the holiday season.

06/01/2011 - CoolJewels.com Delivers Top Of The Trend Fashion Just In Time
With the experience that comes from 35 years in business, Phillips International, Inc. is a master of the art of timing.

06/01/2011 - Myths Surrounding PPC
It should come as no surprise that in order to grow a business, you need to market that business.

05/01/2011 - Add Video to Your Marketing To-do List
If you are looking to tackle a few projects on your marketing to-do list, participating in a video sharing site may help you with two scheduled items: social media and search engine optimization (SEO).

05/01/2011 - Web Expert Offers Selling Tips
Making ecommerce difficult for customers is a huge blunder for many online merchants.

04/01/2011 - Ecommerce Sites With Valuable Information Rank Higher
If shoppers never find your ecommerce site, the best web design, customer support, and products will be useless in helping you make sales.

03/01/2011 - Coping With Ecommerce Change
An ancient Greek philosopher said, "The only constant is change." That's especially true in this most changeable of fields, online retailing.

02/01/2011 - ASD Vegas Opens Feb. 27
The ASD Show returns to Las Vegas February 27 - March 2, attracting 40,000 to 50,000 attendees, with buyers from all over the U.S. and overseas.

01/01/2011 - SEO Sweet Sixteen
There are a number of ways to drive traffic to a website. Typically, a mix of various methods and channels works best to create a steady stream.

06/01/2010 - Unlocking Ecommerce Software to Grow Your Business
It's one of the age-old dilemmas faced by business owners: You've got a terrific product or service to sell, but not a good means of selling it.

04/01/2010 - Trendy Fashion Fun at Doki Geki
For stores that cater to the junior market and rely on suppliers of hot, trendy, and cost effective items, DokiGeki.com is the place to buy.

03/01/2010 - Ranking for Local Search
Most Internet users use search functions many times a day, whether they're looking for information on a general topic

02/01/2010 - Social Media 101
Once thought to be a passing fad, and still relatively new, social media has taken a firm hold and warrants attention in many retailers' online marketing efforts.

12/01/2009 - The Future of Web Video
Video may have killed the radio star, as the old song by the Buggles claims, but today there's growing evidence that video may have static, text-heavy websites in its crosshairs as well.

10/01/2009 - Paid Search Boosts Sales
Paid search, often called sponsored search, in which website owners pay an advertising fee on search engines, is more likely than organic search to bring in buyers, according to a recent study.

08/01/2009 - Five Paid Search Myths
My previous few articles revealed details on what it takes to run a more profitable paid search campaign.

05/01/2009 - Trendy Fashion Fun at Doki Geki
For stores that cater to the junior market and rely on suppliers of hot, trendy, and cost effective items, DokiGeki.com is the place to buy.

04/01/2009 - 3 Most Important Web Pages
To be successful in ecommerce, you need to be proactive, not passive.

12/01/2008 - E-Tail Marketplaces
Small and mid-sized online merchants who have not experimented with e-tail marketplaces are leaving money on the table.

08/01/2008 - Infotech America Offers Web Promo Services
In the past five years, consumers have changed the way they find products and services via the Internet.

05/01/2008 - Going Organic: Optimizing for Search to Increase Website Sales
Gaining exposure about your web business and its products or services is critical. As I stated in my last column, if a potential customer does not know you exist during their buying process, then you have no chance to make a sale.

12/01/2007 - Vision For Growth
GENCO Marketplace was a burgeoning company for 14 years, offering surplus inventories and liquidating millions of dollars worth of merchandise daily.

07/01/2007 - Web Profits: Strategies to Skyrocket Sales
Increasing website sales is a process involving three, primary components.

03/01/2007 - Long Tail SEO
Most retailers with an online presence are keenly aware of Search Engine Optimization (SEO), a series of tools and techniques designed to drive up your rankings on popular search engines like Google and Yahoo.

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