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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.


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10/13/2016 - Los Angeles Show Venues Join Forces
The LA Mart and Urban Expositions have joined to reorganize the Winter 2017 edition of Los Angeles Gift and Home Market Week.

10/13/2016 - 3 Cash and Carry Gift Shows for Christmas Buying
Three upcoming Cash and Carry Gift Shows by Urban Expositions.

02/01/2013 - Video For Your Website - Tactics to Build Online Sales
Ten years ago, it was rare for online wholesalers and retailers to have video on their websites, and those that did incorporate it into their online marketing plans were considered innovative. Now, if you ask a room full of business owners if they have video on their websites, at least half will say yes, as it is quickly becoming the norm rather than the exception. Today, it is how, not if, you use video that makes you stand out from the competition.

11/01/2012 - Six Design Tips to Generate Sales
To be successful, ecommerce businesses need to build sites that are able to sell products. Sounds simple enough, yet, too often sites are designed based on improper knowledge of customers' wants and needs. In some cases, companies even let technology drive design efforts, and that is one of the worst things that can happen.

07/01/2012 - Using Social Media to Grow Business
Most small business owners know that social media is an important part of their online strategy, but may not know where to start or have the time to learn. Others may not believe that social media is important at all. The truth is that social media is critical to the success of any business.

03/01/2012 - Marketing Via Pinterest
As Facebook and Twitter have continued to grow in popularity, the sites have become mainstays of social media marketing for brands looking to connect with their customers online.

01/01/2012 - Making Your Website Mobile
Designing a website to sell your products used to be pretty simple, because you knew your audience.

08/01/2011 - Clear Web Words Make Profits
For online wholesalers and retailers, creating a profitable B2B or B2C website isn't as simple as following the Field of Dreams instruction book, which suggests, "If you build it, they will come."

08/01/2011 - Made In America
Tommy Evans, president and CEO of Alabama Wholesale Socks, has a vision for the future that includes American products in American homes.

08/01/2011 - Web Sales Tax Fight Looms
For many years, online retailers have enjoyed the competitive advantage of avoiding state sales tax.

08/01/2011 - Facebook & eCommerce
With 700 million users worldwide and 150 million in the U.S. alone, Facebook is a platform of potential shoppers to many ecommerce innovators looking to make Facebook a part of online retail.

06/01/2011 - Building Ecommerce Business With Blogs Means Both Challenges And Rewards
Many ecommerce merchants depend on search result traffic to bring new customers to their Internet storefronts.

06/01/2011 - Polling Customers On Facebook Pays Off For Ecommerce Merchants
Although there are a number of ways to make social media work for an ecommerce business, online polling is often overlooked.

05/01/2011 - Google Product Ads
In November 2007, Google invited users to beta test a new form of advertising available to Adwords advertisers called the Product Plusbox.

04/01/2011 - Ecommerce Sites With Valuable Information Rank Higher
If shoppers never find your ecommerce site, the best web design, customer support, and products will be useless in helping you make sales.

02/01/2011 - Is Chat Dead or Live?
A big advantage that brick and mortar stores have over ecommerce sites boils down to a simple phrase, "May I help you?" When a customer looks confused in a brick and mortar store, a clerk can stop to offer personal assistance.

11/01/2010 - Email Etiquette and Disclaimers
Observing the rules of email etiquette can be a quick and painless component of marketing your products or services to existing and prospective customers.

09/01/2010 - Improving Quality Scores
If you are managing any form of advertising, getting the biggest bang for your buck should be at the top of your mind.

07/01/2010 - Blogging for Business Success
Over the past several years, "blog" has become one of those commonplace terms with which everyone is familiar

07/01/2010 - Write on Car Marker
From SisBro Industries comes the Write On Car Marker, a temporary white liquid marker.

06/01/2010 - Facebook's Location Feature
Marketers are excited by the recent announcement by social networking giant Facebook of an upcoming location-based feature.

09/01/2009 - 9 Ways to Improve Marketing
Marketing is like a personal exercise regimen. In the day to day bustle, it often gets pushed off the front burner or even falls between the cracks altogether

02/01/2009 - Avoid Bad Check Losses
No business is required to take personal checks, and any business can require customers to pay in cash.

12/01/2008 - Tattoos Help Needy
TATTOOS WITH A PURPOSE are offered in seven different kits, each designed to provide help to people in need under different circumstances.

11/01/2008 - Shielding the Face of Technology
The idea for iShieldz was born the day Andrew Mason, CEO and President of eShields, LLC., dropped his cell phone and cracked the screen.

11/01/2008 - Global Supply Chain Safety
The Internet's positive impact on global supply chain management is undeniable.

05/01/2008 - Illuminating Art
LEVY TRADING introduces Magic Draw, a kit that consists of a 15 by 12 inch special drawing pad, a special two sided pen that draws with light, and two stencils. All come in an easy to carry, durable plastic envelope.

05/01/2008 - Coupons On Cell Phones
Consumers are interested in receiving coupons on their mobile phones, but the adoption of this practice by advertisers remains low.

04/01/2008 - Grooming a Successor
There's a fatal flaw in the retirement plans of many small business owners. After pouring a lifetime of sweat, time and capital into building the business.

03/01/2008 - Building Relevance And Sales Momentum
Relevance occurs when an input (a sight, sound, a display, words) connects with an individual's background to yield conclusions that matter to them, like answering a question

11/01/2007 - Five Steps To Successful Pay Per Click
There are three ways to grow a business.

10/01/2007 - Five Business Burdens
There are very few entrepreneurs who would trade owning their own business for anything in the world.

10/01/2007 - 10 Tips for Press Releases
Small businesses can now gain widespread dissemination of press releases via companies that distribute them over the internet.

08/01/2007 - Coleman Fish Pen
TELEBRANDS introduces Fish Pen, a Coleman brand fully functional fishing rod that is the size of a WRITING pen and looks like one, too.

07/01/2007 - Web Profits: Strategies to Skyrocket Sales
Increasing website sales is a process involving three, primary components.

06/01/2007 - Social Network Marketing
While blogs and RSS feeds offer solid marketing opportunities, social networks are another way to reach potential customers.

06/01/2007 - Marketing With Blogs & RSS
One of the most important elements of success in business is interaction between seller and buyer.

02/01/2007 - Securing the Right Financing
Plenty of great Internet success stories started in a basement office with a few hundred dollars and a dream.

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