INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors.
Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and
business strategies to help you succeed.
See new articles daily online at IndependentRetailer.com.
Nov 1, 2007
The Line: Wuu Jau is a complete source for every kind of knife or sword, from low to high end. Alone it has a selection of several hundred pocket knives. It carries top name brands, and knives and swords that are designed by and exclusive to Wuu Jau. Among the brands available are Smith & Wesson, Kabar hunting and boot knives, Kershaw pocket knives, and Boker pocket knives, including ones of Damascus steel. At the top end of the market, Wuu Jau carries the finest, hand forged knives and swords, including ones with exclusive Damascus textured patterns on the blade. The selection includes hunting and survival knives and Samuri and Ninja swords.
Minimum Order/Pricing: The minimum order requirement is $250, and it can contain an assortment of the company's full line of products. As an example of pricing, at the low end, Wuu Jau offers a display of 24 key chain pocket knives in a jar, that wholesale for 42 cents per unit. The suggested retail price is between $2 and $3 a unit. At the upper end of the selection are Kershaw pocket knives that wholesale for between $20 and $30 a unit, depending on the size and style. These carry a suggested retail price of between $50 and $60 a unit.
Special Features: The company was formed in 1984 and has grown to offer one of the largest selections of knives, swords and related products available in the U.S. It carries an extensive inventory, and orders placed in the morning are shipped the same day.
Management Says: "We have the finest hand forged knives and swords from China, and we're always searching for new and exclusive models for utilitarian purposes and collectors." -Ben Lu, owner.
Topic: Company Profiles
Entire contents ©2019, Sumner Communications, Inc. (203) 748-2050. All rights reserved. No part of this service may be reproduced in any form without the express written permission of Sumner Communications, Inc. except that an individual may download and/or forward articles via e-mail to a reasonable number of recipients for personal, non-commercial purposes.