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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.


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05/01/2009 - Trendy Fashion Fun at Doki Geki
For stores that cater to the junior market and rely on suppliers of hot, trendy, and cost effective items, DokiGeki.com is the place to buy.

04/01/2009 - 3 Most Important Web Pages
To be successful in ecommerce, you need to be proactive, not passive.

04/01/2009 - Payments From Bank Accounts
A new payment system called Mazooma enables online shoppers to pay directly from their bank accounts.

03/01/2009 - Diverse Products Push Sales
Diverse products and categories can fill the bill for kiosk and cart vendors, as long as the items grab shoppers' attention. Two companies with products that could hardly be farther apart highlight the diverse possibilities.

02/01/2009 - GPS Tracking from Valor System
The Valor System is a complete personal safety system that uses the latest in GPS, wireless communication technology and the Internet.

12/01/2008 - Easy Shopping At Shoenet.com
New sites emerge daily on the Internet. Conversely, countless sites fail. The result of this continuing shakeout is that one site often comes to dominate its category.

12/01/2008 - Combining Search for Higher Conversion
There are many ways to increase conversion of your paid search campaigns. On a general level, it starts with the keywords, moves to the ad title and copy, and on to the landing page (the page at which your traffic arrives).

12/01/2008 - Bio Bags Improve Environment and Increase Profits
Over recent years, the subject of, "Going Green," has been popping up everywhere. In the coming issues of Cover, our mission is to ease you into this natural product industry.

11/01/2008 - Retailers See Strength Online
Online retailers reported profitability last year and believe online shopping will be more resilient than other channels in the months ahead, according to a newly released study by Forrester Research for Shop.org.

11/01/2008 - Internet Searching Soars
A new study highlights the importance of having a visible Internet presence.

10/01/2008 - Email Marketing Minefields
There is no marketing medium that has better ROI potential than email. Utilizing email marketing requires diligence, however, because there are a handful of minefields one may encounter.

09/01/2008 - Ranking Wholesale Marketplaces
In this Internet era, sifting through all the available online marketplaces and search engines to find a wholesale supplier can be extremely time-consuming.

08/01/2008 - Infotech America Offers Web Promo Services
In the past five years, consumers have changed the way they find products and services via the Internet.

08/01/2008 - Checkout Options
Some retailers and wholesalers are still using their websites as more of an online catalog than an ecommerce engine and it is a shame to see them leaving so much money on the table.

07/01/2008 - Office Depot Teams with GOOGLE
Office Depot Inc. has launched an online business resource center with GOOGLE, to give small retailers access to GOOGLE's marketing and business tools.

07/01/2008 - ClassifiedFlyerAds Makes 'Bid' to Help eBay Sellers
eBay store owners can now advertise their items for sale to thousands of users outside of the eBay site thanks to ClassifiedFlyerAds.com.

06/01/2008 - Tips for Designing Websites
Have you ever stepped back, looked at your website, scratched your head and wondered, "I think my site looks good, so why is it not generating sales?"

06/01/2008 - Innovative Signs
SignsSeen.com, owned and operated by Andy Greenbaum, is an Internet business that sells signs. It carries close to 3,000 products, and is a comprehensive source of information about the wide variety he carries.

05/01/2008 - Veteran Web Buyers VS. Rookies
Nearly three quarters of U.S. consumers say they have shopped online, according to Forrester Research

05/01/2008 - Vertical Search Effectiveness
Vertical search engines are continuing to grow in popularity because they only show the results that are relevant to a marketer's product needs.

05/01/2008 - The Joy of Accessories
In 1973, Debbie Tierney was selling jewelry and accessories to her hairdresser for extra money, while her husband was at work. She envisioned growth, but nothing more than simply selling to a few more hairdressers and some local shops.

05/01/2008 - Going Organic: Optimizing for Search to Increase Website Sales
Gaining exposure about your web business and its products or services is critical. As I stated in my last column, if a potential customer does not know you exist during their buying process, then you have no chance to make a sale.

05/01/2008 - CheapWholesaleJewelry.com Creating An Online Leader
Sometimes you just know early on in a venture how things will work out. From the start, they go very much for or against you.

04/01/2008 - GOOGLE Tops Searches
One quarter of online shoppers open the door via search engines, according to Hitwise, the Internet research firm. This is the same percent that came from search engines a year ago.

04/01/2008 - Exist or Not Exist: Securing the Buyer's Attention
In last month's column, I wrote about building sales momentum through relevance and consistency.

03/01/2008 - New Click Fraud Filter Improves Traffic Quality
Click Forensics, Inc., the leading provider of click fraud prevention solutions, has announced the availability of Click Forensics for Publishers

03/01/2008 - Building Relevance And Sales Momentum
Relevance occurs when an input (a sight, sound, a display, words) connects with an individual's background to yield conclusions that matter to them, like answering a question

02/01/2008 - Golden Compass Increases Web Sales
I have noticed a recurring problem among merchants who have contacted me to help them increase their website sales.

02/01/2008 - Bolster Global eCommerce
Global eCommerce has incredible possibilities when it comes to sales. Buyers are able to find the best prices, and sellers can connect with the greatest number of customers.

12/01/2007 - Vision For Growth
GENCO Marketplace was a burgeoning company for 14 years, offering surplus inventories and liquidating millions of dollars worth of merchandise daily.

12/01/2007 - Amazon.com Ranked #1
Though customers have infinite options for shopping online, a few companies stand out as favorites, according to an inaugural Favorite 50 survey, conducted by BIGresearch.

12/01/2007 - Abandonment Solutions
Working hard attracting visitors, motivating them to add items to their cart, while later having them abandon the ordering process without buying is despairing.

11/01/2007 - Why Pros Need Vertical Search
"Vertical search." You have probably heard the term thrown around, and you might have even used it.

10/01/2007 - Strategies to Skyrocket Web Sales
In the last issue of Web Wholesaler, I explained how to overcome a high bounce rate of visitors arriving on your website, only to immediately leave without taking one step deeper into your site.

10/01/2007 - Fashion Accessories: Never Out Of Season
The leading sales category for the past two holiday seasons has been Apparel & Clothing, which saw double digit growth, year over year.

10/01/2007 - CloseoutCentral.com Adds GOOGLE Search
CloseoutCentral.com, the web's leading online b2b closeout merchandise exchange, has added a new search feature on its website.

09/01/2007 - Web Profits: Proven How-To Strategies to Skyrocket Web Sales
Last month I presented the importance of knowing your website performance numbers. Knowing these numbers enables you to decide where to focus your efforts, including time and money to increase your website sales.

09/01/2007 - Vertical Search Engines
Vertical search engines are not new. Websites that help users find people, shop, and get business information have existed for years. But the number of these search engines being introduced has greatly increased in recent years.

09/01/2007 - Social Shopping Sites
People who love to shop, also love to talk about shopping.

09/01/2007 - Benefits of Vertical Search Engines
The Internet is a vast repository of information which can seduce busy wholesale buyers to spend hours searching for products and services for their businesses.

08/01/2007 - SilverSource.com Grows Online
Some companies get things right the first time, whether they are marketing online or offline.

08/01/2007 - Choosing The Right Shopping Cart
Without a stable shopping cart that is easy for customers to navigate, etailers will find themselves at a distinct disadvantage

08/01/2007 - Buyers Pay For Privacy
Consumers will pay more to shop at websites that protect privacy, according to a study by Carnegie Mellon University.

07/01/2007 - Web Profits: Strategies to Skyrocket Sales
Increasing website sales is a process involving three, primary components.

07/01/2007 - Surplus Success At Via Trading
Jacques Stambouli was brainstorming one day in the library, while working on his master's thesis. His professor had assigned him to come up with a business plan that pertained to retail or wholesale.

06/01/2007 - New Web Tactics Engage Buyers
Video streamlining and social networking are among the tactics online retailers are utilizing to engage shoppers, increase shopping trips and build loyalty.

06/01/2007 - Marketing With Blogs & RSS
One of the most important elements of success in business is interaction between seller and buyer.

05/01/2007 - Find Products with Wholesale Power Search
When it comes to searching for products on the web, no one wants to waste time.

04/01/2007 - Wealthy Love Bargains
F. Scott Fitzgerald once said that the rich are different from the rest of us.

04/01/2007 - User Revolution Alters Web
With the rise of the Internet as a mass medium, worldwide online advertising is expected to exceed $81 billion in five years. That represents a compound annual growth rate of approximately 21 percent.

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