INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors.
Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and
business strategies to help you succeed.
See new articles daily online at IndependentRetailer.com.
Nov 1, 2007
The Line: Sticker Shoppe offers a wide range of stickers, bumper stickers, magnets, buttons and lapel pins, all with a huge and expanding number of sayings and images. They include all major sports team logos in addition to themes covering sports, politics, humor, movies, bands and more. There are flags of all the states, ribbons for awareness of troops in the military and a variety of health topics. In all there are more than 3,000 stickers, and approximately 100 new ones are added each week.
Literature: There is no catalog, because new items are added so frequently. All items are shown and spelled out by category on the company's website.
Minimum Order/Pricing: The minimum order requirement is $100 and it can include a combination of anything available from Sticker Shoppe. Wholesale pricing is easily determined at the website, which shows every item with a retail price, and the wholesale cost is 50 percent of retail. Typically, units wholesale for between $1.50 and $2, and the suggested retail prices range from about $3 to $5 a unit.
Special Features: Shipments of stock items are made within 24 to 48 hours. The company offers custom orders. Customers can pick a design and text of their favorite city, destination or other theme, and the sticker will be designed, manufactured and shipped in as little as a week. Steve Burzynski, the company's owner, began Sticker Shoppe with stickers relating to the 2004 elections. Now, just 22 years old, Burzynski has expanded into an exhaustive range of messages.
Management Says: "We can get anything a customer wants. When someone calls and asks, Can you get me this? Normally, the answer is yes. Because the minimum order is low and can include anything, retailers don't need to buy a deep number of any one item. They can display a full assortment with just a small investment." -Steve Burzynski, owner.
Topic: Company Profiles
Related Articles: bumper stickers
Entire contents ©2020, Sumner Communications, Inc. (203) 748-2050. All rights reserved. No part of this service may be reproduced in any form without the express written permission of Sumner Communications, Inc. except that an individual may download and/or forward articles via e-mail to a reasonable number of recipients for personal, non-commercial purposes.