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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.


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Your Search for " Generate Sales" yielded 84 matches


07/01/2009 - Common Pay Per Click Mistakes
Pay per click advertising can increase traffic to your website, and also expand your knowledge of your market.

06/01/2009 - 4 Ways to Increase ROI of Your PPC Campaigns
Many see running a profitable paid search campaign as an art.

05/01/2009 - Increasing Average Orders
Generating more revenue for your online store is undoubtedly one of the most important long term goals of any business owner.

02/01/2009 - Words That Make Or Lose Money
During the recent holiday shopping season, I noticed many stores using terms that seemed to contradict their intended purpose (to GENERATE SALES).

01/01/2009 - Tips for Selling in Tough Times
As economic times become more difficult and uncertainty increases, many business owners have found it tough to sell their products.

12/01/2008 - SALES Tips for Indy Retailers
The retail environment is now especially challenging for the small, independent retailer who is not only faced with penny pinching consumers, but also with giant retailers slashing prices.

10/01/2008 - Using Live Chat to Boost SALES
It has been reported for some time now that adding an attended Live Chat strategy to a website can help increase SALES.

08/01/2008 - Martha Stewart Alters Strategy
Martha Stewart Living Omnimedia Inc. has announced plans to get back into online selling.

08/01/2008 - Easy DVD Profits
Those who equate low priced DVDs with poor quality have never purchased from SuperDVDMart.com, a company which manufactures about 100,000 DVDs on-site every day using professional, digitized, high-definition printing.

07/01/2008 - Customer Surveys Reveal Site Weaknesses
In its simplest form, a dam is a structural system that controls the flow of water. It can stop the flow completely, or it can be opened up to allow water to flow through in a controlled manner.

06/01/2008 - Tips for Designing Websites
Have you ever stepped back, looked at your website, scratched your head and wondered, "I think my site looks good, so why is it not generating SALES?"

05/01/2008 - Keys To Retail Success
Searching for a hot new retail concept? Looking to add a profitable new product to your kiosk or store?

05/01/2008 - Going Organic: Optimizing for Search to Increase Website SALES
Gaining exposure about your web business and its products or services is critical. As I stated in my last column, if a potential customer does not know you exist during their buying process, then you have no chance to make a SALE.

04/01/2008 - Web Cash Payment Sparks SALES
As lending standards tighten and credit card interest mounts, several online retailers are reacting by offering interest free, cash payment checkout options for shoppers.

04/01/2008 - Exist or Not Exist: Securing the Buyer's Attention
In last month's column, I wrote about building SALES momentum through relevance and consistency.

02/01/2008 - Kapa Boosts Profits
Everyone knows that a great customer experience is critical for business success.

01/01/2008 - Generating Post SALE Buys
In the last column I provided ten sure-fire ways to reduce your shopping cart abandonment rate.

10/01/2007 - Gift Giant Joins Santa's Pen
Although kiosks and carts are increasingly present all year long, they swell by double digit proportions during the fourth quarter holiday season, propelled by none other than Santa.

09/01/2007 - Web Profits: Proven How-To Strategies to Skyrocket Web SALES
Last month I presented the importance of knowing your website performance numbers. Knowing these numbers enables you to decide where to focus your efforts, including time and money to increase your website SALES.

09/01/2007 - Social Shopping Sites
People who love to shop, also love to talk about shopping.

09/01/2007 - Smarts & Sweat Equal Turnkey Success
Any reliable product supplier to a kiosk or cart program will want a prospective operator to have a business plan for success.

08/01/2007 - Impulse Is Key To Kiosk SALES
Merchandising from a kiosk or cart, more than from an inline mall store, relies on getting attention and stopping passersby in their tracks.

08/01/2007 - Choosing The Right Shopping Cart
Without a stable shopping cart that is easy for customers to navigate, etailers will find themselves at a distinct disadvantage

06/01/2007 - Marketing With Blogs & RSS
One of the most important elements of success in business is interaction between seller and buyer.

06/01/2007 - Flexible Programs Drive Kiosk SALES
Kiosks devoted to multiple product categories, can GENERATE SALES and profits at holiday time. But what does a kiosk vendor do after the holiday lights come down?

05/01/2007 - ROI Marketing Tools
Godfrey, a nationally ranked business to business marketing communications agency, has launched a new series of thought leadership pieces to help marketers improve their company's marketing ROI (Return on Investment).

04/01/2007 - Avoiding the Discount Trap
Many small retailers view markdowns as an almost inevitable conclusion at the end of a season, particularly if the SALES expected in peak weeks don't materialize.

03/01/2007 - PayPal Tests Virtual Cards
Online payment service, PayPal, is testing a virtual debit card with a constantly changing identification number. The card number changes every time it is used.

03/01/2007 - Long Tail SEO
Most retailers with an online presence are keenly aware of Search Engine Optimization (SEO), a series of tools and techniques designed to drive up your rankings on popular search engines like Google and Yahoo.

03/01/2007 - CloseoutCentral.Com: Web Buying & Selling Made Easy
Buyers searching for the best deals on the latest closeout merchandise should look no further than Closeoutcentral.com, the nation's leading directory of closeout suppliers and products.

01/01/2007 - Private Label Revolution
No longer just cheap alternatives, private labels represent 20 percent of U.S. retail SALES. JC Penney, Target and Wal-Mart are just some of the retailers that have recently announced increased emphasis on private label merchandise.

01/01/2007 - Positive Marketing From Your Limited Database
Discouraged by your limited ability to target past customers? Whether you are in wholeSALE or retail, you are not alone. Even some of today's fastest growing companies do not have their web divisions set up the way they want or need them to be. So how can you compensate if you do not have precious data on visitors because you do not have a proper analytics program?

01/01/2007 - Know Your ROI?
If you do not know how much return on investment you are obtaining from your website, you are not alone. Even some retailers bringing in millions of dollars online cannot quantify the ROI from their website, according to a study by interactive agency Brulant.

01/01/2007 - 10 Tips To Build SALES
Believe it or not, many retailers fail to respond to inquiries that could lead to additional business. SALESpeople often dismiss phone calls, email queries, web page click throughs and web impressions as, "window shoppers."

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