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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.


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Your Search for "Customer Loyalty" yielded 70 matches


04/01/2013 - Order Fulfillment
In a retail environment where CUSTOMER LOYALTY is increasingly rare and CUSTOMER expectations are higher than ever, merchants should be constantly searching for ways to improve the way they do business. For a retailer or wholesaler who sells online, the struggle to provide excellent value and an ideal CUSTOMER experience without a physical presence can be difficult. The key to a successful ecommerce channel ultimately hinges on one important area-the warehouse.

03/01/2013 - Increasing Sales with CRM
CUSTOMER relationship management (CRM) is a top priority for many e-tailers this year, as CUSTOMER expectations regarding the online experience are at an all time high. In order to contend in the ecommerce arena, some e-tailers are turning to service providers to gain an edge on the competition. Below is an overview of four providers and the products and services they offer to support online sellers.

02/01/2013 - Video For Your Website - Tactics to Build Online Sales
Ten years ago, it was rare for online wholesalers and retailers to have video on their websites, and those that did incorporate it into their online marketing plans were considered innovative. Now, if you ask a room full of business owners if they have video on their websites, at least half will say yes, as it is quickly becoming the norm rather than the exception. Today, it is how, not if, you use video that makes you stand out from the competition.

11/01/2012 - Engage CUSTOMERs with Email
Chances are good that you have wondered about your communications strategy as an online wholesaler or retailer, and you may question whether you are communicating enough or too much. Think about how many times during the year, quarter or month a CUSTOMER needs you, or your products or services, and let that be your guide to how often to reach out and touch your audience.

11/01/2012 - Inside Quick Response - QR Codes
Quick Response (QR) codes originated in Japan under Denso Corporation, a Toyota Motor Corporation subsidiary, and were intended to hasten the code reading process, while at the same time allowing for more data to be captured in a single scan. Their efficiency was harnessed to help track vehicle parts during the manufacturing process, but has now spread across every industry as a savvy square for sharp consumers.

10/01/2012 - Sterling Reduces B2B Credit Card Processing Fees
Sterling Buying Group (SBG) has been around for more than six years, spearheaded by credit card processing industry veterans Howard Cooper and Kevin Schifrin, who have grown the company in excess of 40 percent annually. To Cooper, running the business is not just about getting clients in the door, it is about taking care of those clients and making sure that CUSTOMER service is consistently at the forefront of every client interaction.

09/01/2012 - Ecommerce Essentials to Grow Your Business
Efficient ecommerce platforms are a vital part of Internet wholesalers' and retailers' businesses. They provide a variety of tools that automate web based sales, such as creation and maintenance of product catalogs, shopping cart services, payment processing and order tracking.

09/01/2012 - Sterling Helps Reduce Costs
Sterling Buying Group has been around for more than six years, spearheaded by credit card processing industry veterans who have grown the company in excess of 20 to 40 percent annually. To managing partner Howard Cooper, running the business is not just about getting clients in the door, it is taking care of those clients and making sure that CUSTOMER service is consistently at the forefront of every client interaction.

09/01/2012 - The Sky's the Limit with Cloud Computing
Instagram, Groupon and LinkedIn are amazing success stories that serve different markets yet share a common link. Each was born in "The Cloud," a complex infrastructure that, in real time over the Internet, extends an online business's IT capabilities without investing in new infrastructure, training new personnel or licensing new software.

07/01/2012 - Using Social Media to Grow Business
Most small business owners know that social media is an important part of their online strategy, but may not know where to start or have the time to learn. Others may not believe that social media is important at all. The truth is that social media is critical to the success of any business.

07/01/2012 - There's an App for That
Mobility changed communication. Freedom from wires and landlines, freedom from cables, cords and tangles has spread like wildfire in a culture that prizes speed and efficiency. The demand for mobility has affected the way we live and, in turn, the way CUSTOMERs shop. Text-ready thumbs are now interested in making purchases, placing orders online via cell phones and tablets.

04/01/2012 - 7 Strategy's SEO Expertise
The most important thing for any web-based business is to rank on the first page of Google and other highly used search engines, attainable with superior Search Engine Optimization (SEO) practices.

01/01/2012 - Mother's Day Gifts
Every mother is different. Some moms love cute, sentimental gifts, while others prefer more practical items.

09/01/2011 - The Perfect Cart Experience
Ask any number of shoppers what elements would need to be present to create the perfect cart experience and likely there will be a variety of different answers.

08/01/2011 - Good Videos Can Boost Web Business
Would you watch a video of two dull people talking in a studio for 30 minutes?

08/01/2011 - Clear Web Words Make Profits
For online wholesalers and retailers, creating a profitable B2B or B2C website isn't as simple as following the Field of Dreams instruction book, which suggests, "If you build it, they will come."

07/01/2011 - Nurturing CUSTOMER LOYALTY
If you want to increase profits, start looking internally. Shifting your sales focus from new CUSTOMERs to loyal CUSTOMERs is one way to increase your sales dramatically.

06/01/2011 - Polling CUSTOMERs On Facebook Pays Off For Ecommerce Merchants
Although there are a number of ways to make social media work for an ecommerce business, online polling is often overlooked.

03/01/2011 - Landing Pages Drive Conversion
Effective landing page design can drive ecommerce conversions, as every online retailer wants to convert browsing consumers into paying CUSTOMERs.

12/01/2010 - Online Fraud: Threat, Prevention, and Recovery
Anyone who buys or sells on the Internet may be vulnerable to online fraud.

12/01/2010 - Fragrance Sales Not Wafting Away
From perfume to incense to air fresheners, scented products continue to draw CUSTOMERs to retail checkouts, even in a stinky economy.

10/01/2010 - Payvment Launches Shopping Cart for Facebook
Payvment, the leading shopping platform on Facebook, today announced the release of a new application programming interface (API).

06/01/2010 - Unlocking Ecommerce Software to Grow Your Business
It's one of the age-old dilemmas faced by business owners: You've got a terrific product or service to sell, but not a good means of selling it.

05/01/2010 - Successful Email Marketing
Many people hearing the term, "email marketing," think of spam cluttering up their inboxes from unwanted (and, unknown) companies, or occasional notes about upcoming sales or coupons that may or may not be relevant to their lives and lifestyles.

02/01/2010 - Social Media 101
Once thought to be a passing fad, and still relatively new, social media has taken a firm hold and warrants attention in many retailers' online marketing efforts.

11/01/2009 - Valuing CUSTOMER Retention
When asked which measurement of CUSTOMER data was the most valuable, the largest group of retailers, 86 percent, cited CUSTOMER retention in a recent survey.

11/01/2009 - Marketing Trends for 2010
Noted Danish physicist, Niels Bohr, once noted that, "Prediction is very difficult, especially about the future."

10/01/2009 - LOYALTY Differs Online and Off
CUSTOMER LOYALTY in the online world is not the same as LOYALTY to a brick and mortar store.

10/01/2009 - Current CUSTOMERs are Key to Profits
If you want a sure way of increasing profits, look to your existing CUSTOMERs.

07/01/2009 - Web Satisfaction Drops
CUSTOMER satisfaction with many of the largest online retailers declined three percent this year versus last, according to the annual Top 100 Online Retail Satisfaction Index from ForeSee Results and FGI Research.

07/01/2009 - Exploring Free Shipping Options
Since shoppers are interested in buying from retailers who offer free shipping, that service will only increase a merchant's online sales.

06/01/2009 - Is Live Chat Right for You?
For those internet retailers who may feel they have their hands full dealing with their CUSTOMERs...

04/01/2009 - Three Big eCommerce Tips
With the economic crisis forcing small business owners to slash costs, while trying to build up sales and revenue, ecommerce is increasingly seen as an attractive market environment.

04/01/2009 - Innovative Products at Silver Streak
Mike Mallon, CEO of Silver Streak Ind., knows how to help his CUSTOMERs move product.

04/01/2009 - Build LOYALTY Inside and Out
Building LOYALTY among CUSTOMERs, prospects and employees doesn't have to cost a dime.

03/01/2009 - Belkin Gets Caught Buying 5-Star Reviews
Just last Wednesday, I spent an entire session of my online reputation management workshop explaining how to manage negative product reviews, and increase the positive ones.

11/01/2008 - Taking Kiosks Personally
Yes, personalized products are a hit with consumers, and putting a CUSTOMER's name and message on an item on the spot helps draw crowds to a kiosk or cart and build sales.

11/01/2008 - Monitor Social Networks
While online merchants' use of social networks can bring benefits, they also can carry harmful consequences.

11/01/2008 - Gift Card Protection
Consumer groups recently filed a petition with the Federal Trade Commission requesting protection from losing money on gift cards when retailers file for bankruptcy.

10/01/2008 - Prep Websites for Holidays
More consumers are expected to shop online this holiday season. Now is the time to make sure your retail website is ready to maximize the potential.

10/01/2008 - Marketing on a Shoestring
When it comes to achieving a level of visibility and name recognition that's on par with their chain store rivals, most independent retailers face pretty stiff odds.

09/01/2008 - Web Satisfaction Survey
Satisfaction with online retailers varies by ethnic group, according to a survey by research and consulting firm, Forrester Research.

09/01/2008 - 15,000 Choices and Growing
Web Wholesaler is always interested in a true sensation, and SourcingMap.com certainly meets our criteria. The company's roots formed in 2004, with five guys working part-time, buying through public channels and selling on eBay without a website.

08/01/2008 - Shoppers Like Peer Reviews
The popularity of shoppers' online reviews of products is leading to the use of peer reviews in emails, too.

08/01/2008 - Refresh Your Brand
Every business should take a periodic review of its full line of branding materials, which includes the company logo, marketing materials, business cards, packaging, website and any other component that makes for a store's public identity.

07/01/2008 - 12 Tips For Savvy Retailers
As gas prices continue to climb and people adjust their spending habits, sales of Spam are up and McDonald's and Dunkin' Donuts are luring Starbucks' latte lovers.

05/01/2008 - Coupons On Cell Phones
Consumers are interested in receiving coupons on their mobile phones, but the adoption of this practice by advertisers remains low.

04/01/2008 - Web Cash Payment Sparks Sales
As lending standards tighten and credit card interest mounts, several online retailers are reacting by offering interest free, cash payment checkout options for shoppers.

02/01/2008 - Kapa Boosts Profits
Everyone knows that a great CUSTOMER experience is critical for business success.

02/01/2008 - Durable Spending Slips
An index established by Deloitte Touche to track consumer spending on durable goods offers a less than positive outlook.

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