Wholesale News & Articles

INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors. Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and business strategies to help you succeed.

See new articles daily online at IndependentRetailer.com.

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Your Search for "marketing" yielded 477 matches

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02/01/2009 - GPS Tracking from Valor System
The Valor System is a complete personal safety system that uses the latest in GPS, wireless communication technology and the Internet.

02/01/2009 - Focus on Your Business
Yes, the stock market has lost about half of its value in the past year. But for the small business owner, experts say, "Stick to your knitting."

02/01/2009 - Fashion Accessories Spring Forecast
"In character, in manner, in style, in all things, the supreme excellence is simplicity."

02/01/2009 - Due for a Makeover?
Makeovers have taken to television with great success. But the makeover business is not only booming on TV, it's permeating our image conscious society.

02/01/2009 - Beating the Giant Chains
It is a challenging economic climate for retailers big and small.

01/01/2009 - Tips for Selling in Tough Times
As economic times become more difficult and uncertainty increases, many business owners have found it tough to sell their products.

01/01/2009 - Retailing to Etailing
Independent retail businesses still without a website are not alone. According to a recent study by research firm, Warrillow & Co., a whopping 59 percent of small businesses do not have a site yet.

01/01/2009 - Off-Price Apparel Show Feb. 15
The Off-Price Specialist Show takes place February 15-18 at the Venetian Grand Ballrooms in Las Vegas.

01/01/2009 - MARKETING Closeouts - The Pleasure Principle
People do things because of the feelings those things create.

01/01/2009 - Excess Holiday Inventory
With the holidays receding in the rearview mirror, retailers from all niches will need to send back pallets of excess merchandise inventory.

01/01/2009 - Boosting Email MARKETING
Email MARKETING Director, the flagship consumer email newsletter software from industry veteran Arial Software, touts a roundup of new features in its 5.0 release.

12/01/2008 - Web Video MARKETING Soars
Retailers will increase their spending on online video MARKETING campaigns at an annual growth rate of 73 percent over the next several years, according to a Forrester Research study.

12/01/2008 - Vapor Stores
This company carries eight brands of vaporizers, including Vapor Tower, which it designed and manufactures.

12/01/2008 - Shoptopia Merges Bricks and Clicks
Malls in Virginia and Nevada have launched a social shopping site to drive online shoppers to their local retailers.

12/01/2008 - Retailers Smell Success with Scented Products
Relatively inexpensive and enjoyable gift products sell all year. Birthdays, anniversaries, baptisms, bar mitzvahs and other occasions prompt consumers to constantly be gifting.

12/01/2008 - MARKETING Closeouts, What Makes a Good Closeout?
"When written in Chinese, the word, 'crisis,' is composed of two characters. One represents danger and the other represents opportunity." - John F. Kennedy

12/01/2008 - High-Flying Sales at HobbyTron.com
HobbyTron.com was founded more than eight years ago as a niche retail provider for enthusiasts of electronic kits.

12/01/2008 - E-Tail Marketplaces
Small and mid-sized online merchants who have not experimented with e-tail marketplaces are leaving money on the table.

11/01/2008 - Top Sellers for Parks, Resorts and Gaming
The Internet has become a terrific resource for retailers who sell memorabilia and novelty products at shops and stands located near tourism attractions across the country.

11/01/2008 - Shielding the Face of Technology
The idea for iShieldz was born the day Andrew Mason, CEO and President of eShields, LLC., dropped his cell phone and cracked the screen.

11/01/2008 - Quality Magnetic Healing
As a pioneer in the magnetic healing industry for more than a decade, Magnetic Product MARKETING Inc. remains in the forefront of testing products that are introduced to this field.

11/01/2008 - Monitor Social Networks
While online merchants' use of social networks can bring benefits, they also can carry harmful consequences.

11/01/2008 - Holiday Email Tips
Major online retailers began sending holiday emails on October 28th last year, 58 days before Christmas, according to a new report.

11/01/2008 - Early Holiday Shopping
More than one in three holiday shoppers, or 62.3 million adult consumers, report they begin holiday shopping before Thanksgiving.

11/01/2008 - Consumers Love Coupons
As Americans attempt to stretch their disposable dollars, we are becoming a nation of coupon clippers.

11/01/2008 - Consumers Consolidate Trips
In order to save gasoline, more consumers are combining shopping trips with the daily commute, according to a study by BIGresearch.

11/01/2008 - Assessing a Store Location
Location is of critical importance to a retailer. Deciding where to place a new store or move a current one requires a lot of study and thought.

10/01/2008 - Walmart Goes Tailgating
Walmart has completely transformed more than 1,700 of its garden centers into, "Game Time Headquarters," areas that have been customized for supporters of local college or professional football teams.

10/01/2008 - Service Speeds Gift Card Access
Omni Prepaid Group, LLC, based in Pittsburgh and operator of GiftCards.com, has announced that it is Visa certified and has brought its gift card printing operations in-house.

10/01/2008 - Prep Websites for Holidays
More consumers are expected to shop online this holiday season. Now is the time to make sure your retail website is ready to maximize the potential.

10/01/2008 - Personalization Moves To Video
Personalization is a hot trend in all of retailing, and particularly successful in cart and kiosk programs. Consumers like to have things that are made just for them.

10/01/2008 - Offline Advertising Drives Online Traffic
Regardless of the medium, offline advertising is driving consumers online, according to a recent survey by JupiterResearch.

10/01/2008 - Mediak Lets the Kids Do the Talking
Earlier this year, Mediak vice president, Junnie Sublett, was working her booth at a fundraising show in San Diego. She was looking to pick up sales leads and generally network at the show.

10/01/2008 - MARKETING on a Shoestring
When it comes to achieving a level of visibility and name recognition that's on par with their chain store rivals, most independent retailers face pretty stiff odds.

10/01/2008 - Jewelry & Watches Add Holiday Dazzle
Jewelry and watches continue to be among consumers' most wanted and purchased gifts this holiday season. Gift givers stretch their wallets this time of year to wrap up a little bit of luxury.

10/01/2008 - Email MARKETING Minefields
There is no MARKETING medium that has better ROI potential than email. Utilizing email MARKETING requires diligence, however, because there are a handful of minefields one may encounter.

10/01/2008 - Custom MARKETING From Buy Wise
BUY WISE has introduced a custom, personalized Relationship MARKETING software program for everyone, including retailers, that enables them to stay in touch with customers, friends, and prospects frequently, easily, and personally.

09/01/2008 - Wal-Mart Updates Logo
Already one of the more straightforward logos in the retail world, and certainly one of the best recognized worldwide, the Wal-Mart Stores' logo is getting a makeover.

09/01/2008 - The Facebook Edge
Many leading web retailers are losing ground to competitors in MARKETING to young adults by not maintaining a fan page on the social networking site Facebook.com.

09/01/2008 - Social Networks Build Brand Awareness
Increasing buyers' awareness of your company and products is just one element of running a successful online business.

09/01/2008 - Snare Holiday Shoppers
Three sure fire tactics for engaging holiday shoppers online are: 1) an ever changing list of top gift items, 2) gift finders and 3) limited time sale offers. So say several online retail experts.

09/01/2008 - RedRoller Perfects Shipping & Savings
Just when you thought there were no more great ideas left to be discovered on the Internet, along comes RedRoller.

09/01/2008 - Promiscuous Purchasers
People between the ages of 40 and 59 represent the prime adult demographic that is making the majority of household spending decisions, according to a recent study.

09/01/2008 - Product Preview: Small Electronics & E-Games
Welcome to September, the time when the hunt for the hottest holiday electronics gifts starts to rev up.

09/01/2008 - Luxury Retail Update
In defiance of the lyrics of an old song that says, "The rich get rich and the poor get poorer," luxury retailers and their landlords report that the rich are stepping back from shopping at luxury stores right now.

09/01/2008 - JCPenney Adds Private Brand
JCPenney Company Inc. has launched a new private label furnishings brand, Dorm Life, aimed to strengthen its back to school offerings, as well as its home categories.

09/01/2008 - Health, Home & Housewares Trends
With the "green" movement leading the way, increasingly conscientious Americans also want to eat better, improve their home environment and escape to the great outdoors.

09/01/2008 - Early Holiday Web MARKETING
While most consumers don't start holiday shopping in earnest until the day after Thanksgiving, online retailers should begin MARKETING for the season as early as October, according to MarketLive Inc., an eCommerce platform provider.

08/01/2008 - Web Searchers Offer Advice
Consumers who search online are more likely to offer advice on the products and services they have purchased, according to a survey by market research firm, BigResearch LLC.

08/01/2008 - Social Networking Primer
If Digg, MySpace, and FaceBook are foreign concepts to you, it might be time to find out what the social networking phenomenon is all about. Social networking can be a way to maximize your online presence.